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    Digital interfaces are becoming simpler and more streamlined because that’s what users need and want.

    No, because nowadays’ big web/mobile companies want that. Compare Instagram to old-school photo sharing services such as Flickr. Instagram don’t want you to share photos, to add tags to them to make them searchable, to be able to see your own photo archive. They want you to open app every 5 minutes like junkie, scroll feed and occasionally post your face. It’s not a service for photographers, it’s slot machine. Minimalist design is political choice. Minimal usually means dumbed-down. Computers are too hard, use phone instead, it’s simpler. Less buttons, less choices. Consume content. Scroll feeds. See ads.

    That’s one of the reasons this “brutalist” design becoming popular: as a protest against web that became TV.