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    How is that “finally”? AWK has been there since 1977.

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      The title seems exaggerated for the sake of the wordplay (Plausible is the tool they switched to).

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      I agree with the feeling, but there’s nothing really new here. Google Analytics is still the most convenient solution, as any alternative means either maintaining your own server or pay yet another monthly fee for a SaaS.

      I have GA on my site mostly because I want to see the referrals so that if there’s a post somewhere about my app I can contribute to the discussion. I consider that for users who don’t like GA, they have the option to disable it via various extensions. It’s not an opt-in but at least it’s possible to opt-out.

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        Seeing referrals from server logs is simple, especially with tools like goaccess. GA has many functions which are not covered by simpler tools like goaccess, but this is not one of them.

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          Yes and installing Plausible and running your own server is simple too, but all this takes time. The day it’s down because your logs are full or because an update broke the Nginx server you still need to spend a few hours fixing all this. With GA, you copy some JS and you never have to do anything more. I won’t deny there are problem with GA, but currently no solution is as simple as this.

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            I think you’re rather overstating the likelihood of Nginx breaking due to an update (especially if you’re running a stable distribution) and how long it would take to fix it in the very rare case that it did. According to this article, log rotation is enabled automatically for Nginx in at least Ubuntu.

            The way I see it is that if you decide that you require analytics then you can either:

            1. Make the small amount of effort required to self host
            2. Pay someone to host it for you
            3. Be lazy and decide that your users should pay with their data and go with GA

            If you choose the latter then that’s entirely on you.

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              Yep, would do the latter

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                Since you are not motivated by the advantages of not using GA, your objection to plausible is not very relevant.

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          It’s not an opt-in but at least it’s possible to opt-out.

          This is really important, and I really don’t understand how almost all of these new wave minimal analytics tool we are currently seeing do not even offer an opt-out mechanism of any kind (let alone opt-in) other than (maybe) telling people to install an Adblocker in their documentation. This situation is something people will need to fix before they want to consider themselves a Google Analytics alternative.

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            Is it really important? Does every analytics tool require its own opt out browser extension when a single, more generic blocker extension can do the same thing, without requiring that you trust the company that made the tracking tool in the first place? Is this really more important in your view than the simple fact that by using GA, you’re giving Google of all companies free access to even more data? How many people do you think know about or use that opt out extension? I certainly didn’t until it was mentioned here, and I’m not going to start using it.

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              There’s this thing that was designed for opting out of everything, it’s called Do-Not-Track…

              (But if something just collects statistics about browsers and screen sizes and doesn’t track, is it even appropriate to respect DNT?)