Hmmm, this seems to go well beyond the typical, familiar old dark pattern of defaulting everything to promiscuous in hopes that no one notices…
I think they realized that most people don’t care/understand. Facebook showed them that it’s possible to pull of.
Maybe they realized they have the worlds largest social network in their OS install base? Three things are really scary in this announcement.
Fortunately I don’t use Windows & no one in my house does for years now, but the sheer fact that people visiting my household could compromise my wifi sucks. Time to prepare a DMZ for guests.
Each MS windows account has a unique identifier for the sole purpose of advertisement profiling.
I wonder if this is kept in a registry key that “everyone” could agree to change to the same dummy value?
When you’re setting up windows it asks you if you want to customize it or use “express settings” which include these things. You can also go turn them off later in settings. I don’t see why it’s a huge deal.
Because it’s abuse-by-default. And, given that the value of privacy is often latent, the non-obvious nature of the collection increases the potential for abuse in the future.