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    Yeah when I hear people say “Every programmer should be doing UX” they are showing their hand that they aren’t actually doing UX, just some design. The amount of time and effort and knowledge it takes to do proper research you wouldn’t have any time to actually write the software. That’s not to say there isn’t room for combined roles in smaller businesses who can’t afford a fully researched solution, but if you’re not doing user research it’s not UX.